About Us

Our Structure

Seamonds & Company is a boutique agency, mid-sized by design. Our team consists of senior level communications professionals who bring both strategic and executional expertise to each client’s business. This is a strikingly different approach than the model used by most agencies, where work may be overseen by senior staff but is executed by more junior staff. We are experienced, smart, adept and driven by a shared sense of purpose – to deliver business-building results for our clients.

While public relations is our core competency and serves as the point of entry for most clients, our structure and alliances with highly skilled, seasoned specialists in digital marketing, research and creative services offer our clients access to “Best Practices” in every discipline to round out the PR offering.

Our virtual team structure enables us to match the appropriate expertise to each client and add resources as needed, even in other key global markets from China to Dubai. This structure also allows us to streamline our operations and keep our rates competitive.

Our Experience

Seamonds & Company is proud to represent leading companies and organizations in the global water industry, as well as companies with niche or emerging water-related solutions. We began working in the water industry in 2008 and just a few years later made the decision to focus exclusively on clients in this sector, which we have been doing ever since.

Our roots in public relations and marketing run deep. Prior to founding Seamonds & Company, our leadership worked in public relations and communications for several years. This broad experience has enabled us to augment our expertise in the water industry with extensive experience across a wide array of industries including technology, “green” products and environmental issues, manufacturing, not-for-profit, education, consumer research and retail. This background allows us to bring clients “best of breed” thinking and a fresh perspective to our clients.

Guiding Principles

At Seamonds & Company, we are guided by a passion for excellence in everything we do. We believe that this approach, coupled with our industry expertise, deep experience and commitment to creative problem-solving, defines our firm.

These principles define the way we approach every client relationship:

  • Added value. Each program is customized according to the client’s needs and budget. Every engagement is overseen by Ann Seamonds and augmented by a team of senior-level communications professionals who bring specialized skills to the engagement as needs arise through our alliances with specialists in various public relations and communications disciplines.
  • Discipline. We start each program by developing a plan that, once approved by the client, forms the basis of our efforts. All plans include clearly articulated objectives, target audiences, messaging strategy, program strategies, evaluation criteria, budget and timing. This disciplined approach keeps our efforts focused on achieving the client’s goals.
  • Creativity. Strong, creative ideas are the backbone of each public relations program. We are committed to thinking “outside-the-box” for our clients, bringing fresh ideas that distinguish them from the competition.
  • Results-orientation. We understand that the power of public relations lies in the results we achieve. Therefore, we always work against mutually agreed upon goals, and we establish benchmarks to measure the effectiveness of each program before we begin.
  • Reliability. Without exception, we are committed to the execution of all programs, on time and within budget.

These principles also drive the nature of our client relationships. We see our clients as “partners” in programs that we oversee. We insist on frank and straightforward communications. We are an organization that is committed to the success of our clients and to working in an environment that makes that success possible.